Global Warming AD

As the suns harmful rays beam through the depleting ozone floor the globe begins to warm, terra firmas cold frosting caps die hard and soft start the elimination of life. This ad demonstrates the ca use up and effect of global warming. The population inside the lower quadrant of the hour water crackpot-skating rink is slowly getting swallowed by the sea imputable to the evanesceing trumpery caps preceding(prenominal). Within the hourglass theres textbook stating we be slowly running out of time, act instanter before its too new-fashioned. In the top of the hour glass a polar bear and penguin position upon two nearly melted ice caps.The world below has cars driving into a city promontoryed chopped d deliver trees, and a plash station. Although the ad appears to be archetype us of global warming, its in truth warning us of our give selfishness The ad uses ternion main tactics to fall upon this, presentation of text, types of images, and image paternity. The ad vertisers decided to use presentation of text in a subtle way to get their smear across. The display of the text in this ad has diminutive properties. This relates to the feeling human beings take up towards the situation of global warming.It indicates that we conveniently believe its a small growth and doesnt need to be presented as a major problem. heap evacuate the truth and would rather just pass it on to the next generation to pull off with. The use of this tactic helps sell the intellection that we argon to selfish to address the situation. however though we get to scientific try that global warming is happening, and that the polar ice caps argon dissolve, mint still put one overt want to make it an rationalize. People would rather act selfish and take down the earth past be inconvenienced and have to give up their comfortable lives.A stronger tactic apply by the advertiser is the use of types of images, which provides us with further evidence. The types of i mages used in this ad bespeak the advertisers fountainhead in a more nifty forward manner. They use the images of street lights confidential information up to a city rise of high-rises to provide us with the nonion that we hatred energy. On the sides of the road theres chopped down trees and a gas station indicating how human beings rape our body politic of its natural resources. Cars fill the street demo a luxury that pollutes and destroys the earth.All of which at a time correlates with the image of the melting polar ice caps in the top of the hourglass. Once once again it sells the idea that the ad informs us of our own selfishness. It indicates that people will do anything for their luxuries, make up if it destroys our own planet. Providing evidence that our selfishness will not let anything stand between us and the things we love, even at the highest cost. By use a less noticeable, although stronger tactic, composition of images provides us with further evidence of their strategy.Image composition is the last and strongest tactic used by the advertiser. In the top frame of the hourglass the ice cap sits in pure deplorable water. In the lower section of the hourglass the earth is being swallowed by stagnant mortal(a) water indicating the lack of life. Plus in the top frame a polar bear and a penguin sit perched anticipating their last-place moments of life as their worlds slowly melt away. As two birds hover above ground as their world disappears as well. This sells the idea by showing that people are too selfish to like not just about their own lives, but also every another(prenominal) life on this planet.Other creatures are waiver to die directly rushd by our actions. The sea water levels are going to rise while the land becomes engulfed make life on earth to diminish. And we are too selfish to look well-nigh and realize that we are destroying all habitats. just we still act like we are alone on this planet. This ad warns us of both global warming and our selfishness as human beings. By combining three tactics, presentation of text, types of images, and image composition the advertisers show us the affects of both.The use of dying animals, ill-treated natural resources, man made cars, and the melting polar ice cap allows us to see the correlation between the issue of global warming and our selfishness. The presentation of text raises the awareness of people thinking its not a major situation, thusly selling the ideas of global warming and our selfishness towards the legal opinion of global warming. Each involves us in a selfish manner and uses cause and effect to sell the product. If humans deliver being selfish and dont stop taking reward of our planet, then there will be no planet left to take advantage of.